edotco 360: Localising sales and product innovation to meet the needs of each market

Monetising towers, power and fibre at Asia’s new multi-country infrastructure business

Read this article to learn:

  • Standardising best practices while localising edotco’s our proposition to meet the needs of different markets and customers
  • More than just a towerco – a broader vision of how to ensure edotco’s customers and their subscribers receive a better service
  • A closer look at the tower markets in Bangladesh, Sri Lanka and Pakistan
  • How edotco sell co-locations and BTS programs
  • The relationship between sales and marketing and new product development

Wan Zainal Adileen Wan Puteh is the Chief Sales and Marketing Officer of edotco Group. He is responsible for managing and setting the various key strategies for the overall spectrum of regional sales & marketing, corporate communications and branding for edotco Group. TowerXchange: Please could you introduce yourself to TowerXchange’s readers – what is your…

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