Italy Market Overview

BMI’s Andrew Kitson reveals the weaknesses and opportunities in the Italian market

Read this article to learn:

  • How market consolidation and new entrants will change the Italian market
  • The upgrades and changes needed to prepare Italy’s infrastructure for 5G rollout
  • The key revenue generators in Italian towers
  • The importance of operator-agnostic IoT for growth

BMI View: A mobile penetration rate of over 142% is testament to the maturity of the Italian mobile market. However, operators have become over-reliant on simplistic low-cost service offerings to retain customers. In consequence, profit margins are slim and operating costs are being scrutinised closely with respect to return on investment. Market forces are once…

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